Senior Event Marketing Manager, EMEA

Bloomreach is building the world’s premier agentic platform for personalization.We’re revolutionizing how businesses connect with their customers, building and deploying AI agents to personalize the entire customer journey.

• We’re taking autonomous search mainstream, making product discovery more intuitive and conversational for customers, and more profitable for businesses.
• We’re making conversational shopping a reality, connecting every shopper with tailored guidance and product expertise — available on demand, at every touchpoint in their journey.
• We’re designing the future of autonomous marketing, taking the work out of workflows, and reclaiming the creative, strategic, and customer-first work marketers were always meant to do.

And we’re building all of that on the intelligence of a single AI engine — Loomi AI — so that personalization isn’t only autonomous…it’s also consistent.From retail to financial services, hospitality to gaming, businesses use Bloomreach to drive higher growth and lasting loyalty. We power personalization for more than 1,400 global brands, including American Eagle, Sonepar, and Pandora.

Bloomreach is seeking a Senior Events Marketer to join our EMEA Demand Generation team. The successful candidate will be responsible for coordinating and managing marketing events, including industry conferences and tradeshows. This role will work closely with cross-functional teams to deliver high-impact experiences that drive brand awareness, pipeline generation, and customer engagement.

This is a fast-paced role requiring a self-motivated individual with proven experience in event marketing, along with excellent communication, organisational, and project management skills. The ideal candidate will have a strong track record of delivering successful marketing events and managing cross-functional stakeholders. The Senior Events Marketer will report to the Manager, Event Marketing and collaborate closely with Field Marketing, Sales, Brand, Product Marketing, Partner Marketing, and Operations teams. 

What tech stack do we use?

• Zuddl
• Hubspot
• Salesforce
• Clickup
• Reachdesk
• Smartsheet
• Slack

Your job will be to:

• Lead the end-to-end planning and execution of industry conferences and tradeshows across EMEA, including booth management, sponsorship activations, vendor coordination, shipping logistics, and on-site execution.
• Manage contracting and procurement processes for venues, agencies, suppliers, and sponsorship packages, ensuring compliance with internal processes.
• Partner closely with Field Marketing to execute regional conference strategies aligned with Bloomreach’s demand generation and pipeline objectives.
• Own event timelines, budgets, and promotional strategies in collaboration with internal stakeholders.
• Work closely with Sales teams to maximize event ROI, including pre-event outreach, onsite engagement strategy, executive meetings, and structured post-event follow-up.
• Collaborate with Brand and Product Marketing to ensure booth presence, messaging, and activations align with Bloomreach’s overall marketing strategy.
• Analyse event performance, track pipeline contribution, gather stakeholder feedback, and provide actionable insights to optimise future conference programs.
• Maintain strong relationships with show organisers, vendors, and internal stakeholders to ensure seamless execution.
• Develop engaging experiences at conferences and tradeshows, including networking activations, speaking sessions, VIP programs, and customer engagement opportunities.

Your success story will be:

• In 30 days: You will have onboarded successfully, aligned with key stakeholders, and shadowed the execution of a major conference or tradeshow alongside the events team.
• In 90 days: You will have independently managed key elements of a conference or tradeshow program and delivered a post-event performance analysis, including pipeline impact and engagement insights.
• In 180 days: You will be confidently leading end-to-end execution of conferences and tradeshows, sharing best practices with the team, and proactively identifying new opportunities to enhance event impact and ROI.

You have the following experience and qualities:

• Professional: Confident, proactive, and eager to learn, with a strong sense of ownership.
• Personal: Self-motivated, independent, and solutions-oriented, with a creative mindset.
• Team-oriented: Collaborative by nature, working effectively across teams to achieve shared goals and supporting others to drive both individual and company success.

Professional Experience:

• 3+ years of experience in event marketing, with hands-on experience managing conferences and tradeshows
• Excellent communication, organisational, and project management skills
• Proven ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment
• Familiarity with marketing technologies and CRM systems
• Willingness to travel as needed to support conferences and events

Excited? Join us and transform the future of commerce experiences.

As the leader in personalized e-commerce experiences, Bloomreach helps brands drive revenue through AI-powered search, merchandising, and marketing automation. Bloomreach turns every customer journey into a revenue-driving moment.

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More things you’ll like about Bloomreach:

Culture:

• A great deal of freedom and trust. At Bloomreach we don’t clock in and out, and we have neither corporate rules nor long approval processes. This freedom goes hand in hand with responsibility. We are interested in results from day one.
• We have defined our 5 values and the 10 underlying key behaviors that we strongly believe in. We can only succeed if everyone lives these behaviors day to day. We’ve embedded them in our processes like recruitment, onboarding, feedback, personal development, performance review and internal communication.
• We believe in flexible working hours to accommodate your working style.
• We work virtual-first with several Bloomreach Hubs available across three continents.
• We organize company events to experience the global spirit of the company and get excited about what’s ahead.
• We encourage and support our employees to engage in volunteering activities – every Bloomreacher can take 5 paid days off to volunteer*.
• The Bloomreach Glassdoor page elaborates on our stellar 4.4/5 rating. The Bloomreach Comparably page Culture score is even higher at 4.9/5

Personal Development:

• We have a People Development Program — participating in personal development workshops on various topics run by experts from inside the company. We are continuously developing & updating competency maps for select functions.
• Our resident communication coach Ivo Večeřa is available to help navigate work-related communications & decision-making challenges.*
• Our managers are strongly encouraged to participate in the Leader Development Program to develop in the areas we consider essential for any leader. The program includes regular comprehensive feedback, consultations with a coach and follow-up check-ins.
• Bloomreachers utilize the $1,500 professional education budget on an annual basis to purchase education products (books, courses, certifications, etc.)*

Well-being:

• The Employee Assistance Program — with counselors — is available for non-work-related challenges.*
• Subscription to Calm – sleep and meditation app.*
• We organize ‘DisConnect’ days where Bloomreachers globally enjoy one additional day off each quarter, allowing us to unwind together and focus on activities away from the screen with our loved ones.
• We facilitate sports, yoga, and meditation opportunities for each other.
• Extended parental leave up to 26 calendar weeks for Primary Caregivers.*

Compensation:

• Restricted Stock Units or Stock Options are granted depending on a team member’s role, seniority, and location.*
• Everyone gets to participate in the company’s success through the company performance bonus.*
• We offer an employee referral bonus of up to $3,000 paid out immediately after the new hire starts.
• We reward & celebrate work anniversaries — Bloomversaries!*

(*Subject to employment type. Interns are exempt from marked benefits, usually for the first 6 months.)

Excited? Join us and transform the future of commerce experiences!

If this position doesn’t suit you, but you know someone who might be a great fit, share it – we will be very grateful!

Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of Bloomreach are considered property of Bloomreach and are not subject to payment of agency fees.

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